In web design , just as happens in other design disciplines, different tendencies that seek originality, some of which disappear over time.
The same thing happens with the design of logos . However, there are certain aspects that must be taken into account when designing a logo for a web page, beyond trends and fads. We can not forget that the logo within a web must fulfill its function, which is to give visibility to the brand .
Size and position within the web
In reality there is no size or position established for the logos for web pages, it depends on the design we want to give and the characteristics of our page.
However, not all designs fit into all possible positions to place the logo on the page, so if you already know what position you are going to go, you better suit your design.
If you still do not know what the website will look like or what position it will be, try to think of a simple design that is easily readable and adaptable .
Less is more, and in choosing colors for your logo is also applicable. Most importantly, the colors you choose are the corporate colors most representative of the brand and that really allow the logo to look good and understood.
As for typographies for the design of logos, there are many options and trends ranging from simple dry stick types to lettering . What is important is that all elements of the logo marry each other and convey what the brand represents.
As you know, web pages with a responsive design allow you to adapt your content to different types of devices. You should keep in mind that your logo must also be able to be displayed correctly on different screens, so you may need to create a mobile or tablet version.